electrolyte*

I had the privilege to design the Rekorderlig Cider font for use in bar. Over the course of 8 months designing and prototyping, the finished font is gradually being installed in bars across the UK.

Created out of scandinavian hard ash, this natural material is pierced with a metal frame. It’s one of the first font’s to use wood predominantly in it’s construction. This in its self presented many challenges that were overcome in it’s design bringing together crafts of cabinet makers and metal workers. It was an amazing project to work on and certainly gave me a taste for industrial design.

Read the rest of this entry »

The new Åbro website and companion to ‘The Swedish One’ campaign.  Åbro is a premium lager brewed in Vimmerby, Sweden. Hinged around a glass ‘cut through’ highlighting it’s unique qualities, the site highlights it’s heritage, and the perfect pour.

It’s been a very busy and exciting few months rolling out the 2013 Rekorderlig ‘Beautifully Swedish’ campaign following on from our launch campaign in 2011. Building on the success of Beautifully Swedish and introducing a collective to help drive various market sectors. From print adverts to moving digital display panels, press adverts, online branding and also the official Rekorderlig Cider fount design (more details to follow)

Saint branding design.

“Saint Brewing Company was founded with a simple vision: to make a great lager, here in Great Britain. Under our master brewer’s supervision, we set about creating a quality product using a special process and the finest ingredients.” ~ Saint Brewing Company

I first posted some pixels for Battle Keep way back in October 2010, it’s been a very long time in the making but things are moving forward. Battle Keep will eventually be a fast paced, Bomber Man meets Gears of War meets 16bit Gauntlet boom-em-up!

Keep following it’s progress over on it’s development site here: battlekeep.tumblr.com