To help support the launch of F.E.A.R 2, a live event was developed making players face real life fears as they played the game. Streamed over the course of an evening, players would take turns playing the game with and voted ‘fears’ such as snakes, dead fish etc would be introduced into their playing area. The event was streamed in real time and fear votes were cast by viewers, again in real time.
Live event site with streaming video and multi user voting system